Campaigns, the Internet, and Big Data

Campaigns, the Internet, and Big Data

In this morning’s Politico, Emile Schultheis explores how German politicians are trying to emulate the Obama’s campaign data and digital operation in advance of the country’s September 22 federal election.  “The Internet has come into the center of the campaign,” Robert Heinrich, Green Party campaign manager, is quoted as saying.  He notes, however, that campaigns “will not win a campaign with the Internet, but without it, you will lose.”

This echoes comments provided by Rayid Ghani at the FPF and Stanford Center for Internet & Society “Big Data and Privacy” workshop on Tuesday.  Ghani, the former Chief Scientist for the Obama 2012 campaign, has turned his attention to using data for good.  Speaking about his time on the campaign, he suggested that the campaign’s data operation may have had nothing to with the President’s ultimate margin of victory.  Instead, he emphasized that good data was all about improving the President’s probability of victory.

“People are assuming that you can predict everything about everyone 10 years in advance with big data, but algorithms are not as deterministic as some think. It is more about probability,” Ghani said.  In his address about Big Data, he admitted that he wasn’t nearly as concerned about privacy threats as he was the public’s lack of education and knowledge about how data works.

Informing people about how data are used—and how inferences are drawn from it—was suggested over and over again as one way to address public concerns about Big Data.  Perhaps education and digital literacy will be a primary tool to help make privacy concerns and Big Data benefits meet?

Leave a Reply


Privacy Calendar

Jan
26
Mon
8:30 am Privacy as a Profit Center: Leve... @ Old Slip by Convene
Privacy as a Profit Center: Leve... @ Old Slip by Convene
Jan 26 @ 8:30 am – Jan 27 @ 4:15 pm
Learn how those on the leading edge of privacy governance and digital innovation from companies including Cigna, Cisco Systems, eBay Inc. Public Policy Lab, FocusMotion,Ghostery, Goodyear Tire & Rubber Company, Google, HP Enterprise Security Products, JPMorgan[...]
Jan
28
Wed
all-day Data Privacy Day
Data Privacy Day
Jan 28 – Jan 29 all-day
“Data Privacy Day began in the United States and Canada in January 2008, as an extension of the Data Protection Day celebration in Europe. The Day commemorates the 1981 signing of Convention 108, the first[...]
Mar
4
Wed
all-day Global Privacy Summit 2015
Global Privacy Summit 2015
Mar 4 – Mar 6 all-day
For more information, click here.
Mar
10
Tue
6:00 pm CDT Annual Dinner “TechProm” 2015
CDT Annual Dinner “TechProm” 2015
Mar 10 @ 6:00 pm – 9:00 pm
Featuring the most influential minds of the tech policy world, CDT’s annual dinner, TechProm, highlights the issues your organization will be facing in the future and provides the networking opportunities that can help you tackle[...]
Mar
13
Fri
all-day BCLT Privacy Law Forum
BCLT Privacy Law Forum
Mar 13 all-day
This program will feature leading academics and practitioners discussing the latest developments in privacy law. UC Berkeley Law faculty and conference panelists will discuss cutting-edge scholarship and explore ‘real world’ privacy law problems. Click here[...]
May
27
Wed
all-day PL&B’s Asia-Pacific Roundtable (...
PL&B’s Asia-Pacific Roundtable (...
May 27 all-day
PROFESSOR GRAHAM GREENLEAF, Asia-Pacific Editor, Privacy Laws & Business International Report, will lead a roundtable on the countries of most interest to business in the Asia-Pacific region. Click here for more information.
Jul
6
Mon
all-day PL&B’s 28th Annual International...
PL&B’s 28th Annual International...
Jul 6 – Jul 8 all-day
The Privacy Laws & Business 27th Annual International Conference featured more than 40 speakers and chairs from many countries over 3 intensive days. At the world’s longest running independent international privacy event participants gained professionally by[...]

View Calendar